Business Article List

Here are a summaries of a few of our most popular business articles.

Building Customer Loyalty
Want to create market ownership. Then start by building customer loyalty

Building Your Market Presence
Discover the five questions you must answer to build a winning media plan.

Communication: The Key to Changing Corporate Culture
Organizations, like individuals, tend to resist change. As the leader, you need to communicate the need for change and the positive effects it will ahve on your business.

Create a Win / Win Strategy
Each day you negotiate with the same customers, supplier, employees and other people over and over again. It is to your advantage to conduct negotiations that are mutually beneficial to each side.

Creative Thinking as a Strategic Weapon
One of the strategic weapons that is often overlooked is the power of creative thinking.

Customer Centered Marketing
Having Trouble getting your message across. Discover the keys to selling what your customer buys, not what you sell.

Does Your Business Need An Advisory Board?
Need help making unbiased decisions about the future of your company? A Board of Advisors just might be the solution you seek.

Developing a Marketing Strategy.
By investing thought, care, and effort into your marketing strategy, minimal promotional dollars can yield maximum income.

Get The Most Out of Employee Training: Think Like A Super Bowl Coach
Training employees is huge investment of time and money. Here are some ideas you can use to get the most out of your training investment.

How to Find a Strategic Partner
In the new economy, companies are creating competitive advantages through strategic alliances.

Make Your Business Serve You
Every business owner faces a crucial choice - to build a business or to create a job. Discover how you can create a business that serves you.

Need A Competitive Edge: Improve Your Negotiating Skills
Good negotiating skills can provide your company with a powerful boost in profitability. Over time, a little more profit from each transaction starts to have a significant impact on the bottom line.

Need Money? An SBA Loan Might Be the Solution
SBA Loans have become an increasingly popular source of financing for businesses

Product Development Process
The successful development and launch of a product is largely determined by how you approach the product development process.

Profit Improvement Formula
Follow this formula and put your business on the road to significant profit improvement.

Systematize Your Business
Effective organizations have one thing in common: They all have a systematic method of finding, selling, and keeping customers. Discover how they do it.

Take Control of Your Day
If time just seems to fly by, here are some tips on effective time management that can help you get back in control.

Ten Proven Marketing Techniques
Need to improve your marketing on a limited budget? Here are ten proving marketing techniques that you can use.

The Art of Negotiating
One of the best things that you can do to boost your company’s long-term profitability is to improve your negotiating skills and those of your employees.

The Power of Customer Retention
What's the most powerful profit opportunity for your business today? Without a doubt, it is customer retention.

Turn Proposals Into Sales
Here are some tips for turning your written proposals into sales.

Want More Profits: Train Your Employees
No matter how special your products, or how unique your business, it is the people you employ who largely determine your expense.

What Type of Loan Works Best For Your Business?
One of the most important things you can do to ensure the success of your business is to make certain that it is appropriately financed. Find out what type of loan is best for you.

What's Your Digital Strategy?
The New Economy is changing the way business is done. If your business does not have a digital strategy, you risk being left behind.

Why Customers Defect
Understanding why customers leave is the first step to keeping them. Discover the primary reasons they leave and what you can do to keep them.

Why New Products Fail?
It takes more than just a great product idea to turn that idea into a lucrative business opportunity.

Would You Approve Your Loan?
Go behind the scenes and see how a lender evaluates your loan request.

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